PixelFish, the online video advertising solution for small businesses, announced today that it has closed a $4 million series B round of funding. The round was led by early-stage venture firm Bullpen Capital, with contributions from returning investors FLOODGATE and Mack Capital, along with newcomers Tomorrow Ventures, 500 Startups and Western Technology Investment.
The latest round of funding adds to the $2.1 million series A round the startup raised back in December of 2010, at which point noted investor and VC Mike Maples joined the startup’s board of directors. The company’s total investment now stands at $7.5 million. PixelFish Founder and CEO John McIntyre said that the infusion of capital will be used to continue to ramp up hiring in its sales and marketing teams.